Secondhand smoke doesn’t care about your address. If there is a way in, smoke will find it — and there always is. In multiunit homes, the toxic chemicals from one resident’s cigarette enter nearby units through floorboards, cracks, jacks, outlets, windows, doors, vents and light fixtures, leaving non-smoking residents unaware and at risk. Tobacco Stops With Me’s campaign, “Apartments,” uses stop-motion animation to follow smoke as it travels through three apartments, negatively affecting smokefree homes physically and financially. This campaign educated Oklahomans about the dangers posed to themselves and their families and prompted residents and property owners to push for change within their multiunit spaces, providing them with toolkits and resources to advocate for clean indoor air.

TV – Apartments

Social/Digital – Residents :15

Social/Digital – :06 Bumper

Social/Digital – Health Effects :15

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